Brussels, March 30, 2026: Rolling out the red carpet for American tech giants if FIDA dies

Europe is at a turning point in digital finance.  AI-driven services are already changing how consumers access financial advice and products. These developments are happening now, often outside a clear European framework.


That is why a progressive and enabling FIDA framework matters. Not as an abstract policy exercise, but as a foundation for innovation, competition, and data sovereignty.  Without it, Europe risks losing control over its financial data, its innovation capacity, and the future of AI-driven finance.


Together with the European Digital Finance Association (EDFA) and European FinTech Association (EFA), ETPPA has published a paper outlining why delaying FIDA risks reinforcing dependence on non-European ecosystems. 


You can read the full paper here.